Digital Marketing Manager

Company Description Technonize Media is a growth-focused digital marketing company that specializes in building brand awareness, engagement, and conversions through social media and online advertising.

The team creates high-quality, platform-specific content and manages end-to-end social media operations, including scheduling, posting, and community engagement. Campaigns are monitored and optimized using leading analytics tools, with insights used to support product launches, promotions, and broader marketing initiatives.

Technonize Media actively experiments with paid social ads and emerging formats such as short-form video and live streams, while staying current with trends, algorithms, AI-driven content creation, and influencer or UGC strategies.

Role Description The Digital Marketing Manager will be responsible for planning and executing social media and digital advertising strategies to strengthen brand presence and drive measurable results. This full-time, on-site role in Amritsar includes managing social media accounts, overseeing content calendars, coordinating posts and stories, and engaging with the online community through comments and direct messages.

The role involves analyzing performance data, reporting on key metrics, and optimizing campaigns across platforms such as Instagram, TikTok, LinkedIn, and X, as well as Google Ads and paid social channels. The Digital Marketing Manager will collaborate with cross-functional teams to align digital campaigns with product launches and promotions, while continuously testing new formats, tools, and targeting approaches to improve reach and ROI.

• Candidates should possess strong skills in Social Media Marketing and Digital Marketing to plan and execute multi-channel campaigns.
• Candidates should possess skills in Lead Generation and Marketing to drive audience growth, nurture prospects, and support sales objectives.
• Candidates should possess skills in Web Analytics and performance measurement to track KPIs such as engagement, reach, and conversions.
• Candidates should have experience with major social platforms (Instagram, TikTok, LinkedIn, X), content tools (e.g., Canva, Adobe Creative Suite, CapCut), and paid social campaigns (e.g., Meta Ads, TikTok Ads, Google Ads).
• Candidates should demonstrate excellent written and verbal communication, creative storytelling ability, and strong organizational and time management skills.
• Candidates should be able to work independently on-site in Amritsar while collaborating effectively with cross-functional teams.
• Experience with influencer marketing, UGC strategies, SEO, or email marketing, and prior work in sectors such as health, fitness, fashion, tech, or B2B is beneficial.
• A bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience, is preferred.