Digital Marketing Manager

Strategic Focus :

1.Own the online demand generation performance including visitors, lead conversion. Optimize the overall experience to maximize the result.

2. Establish as expert and digital marketing thought leader focus on utilizing a portfolio of online marketing tactics such as SEM, SEO, display ads, Retargeting, Content Marketing and others to maximize the performance.

Roles and Responsibilities:

1. Coordinate with the Pre Sales team on defining the best leads and ensuring the proper follow-up.

2. Ongoing optimization of performance of all web pages and forms through ongoing testing.

3. Create and optimize successful digital campaigns based on data analysis, best practices and understanding of prospects and customer's feedback.

4. Ensure desired volume through online sales.

5. Plan and Implement the digital strategies for various brand associated with Maestro Realtek.

6. Perform website analysis including keywords research and mapping, copy, link structure, site architecture and page element.

7. Stay abreast of changes in online marketing and optimization environment to best serve the objectives of the organization and adjust business plans accordingly.

8. Management of key vendor and agency relationships.

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