Selected Intern's Day-to-day Responsibilities Include
We're looking for a dynamic and creative Digital Marketing Intern to join our team for a one-of-a-kind internship to gain hands-on experience in two contrasting industries an India-based accounting firm serving Canadian clients (BTS Financial Services) and a vibrant beauty salon (Belleza Salon) catering to local and online audiences. This role will allow you to develop a versatile skill set by working on international corporate campaigns and creative lifestyle branding simultaneously.
Key Responsibilities
- Plan, create, and execute digital marketing campaigns for two different brands:
- BTS Financial Services: Targeting Canadian audiences, focusing on financial services, compliance updates, and cross-border accounting content.
- Belleza Salon: Highlighting services, offers, client transformations, and seasonal promotions.
- Manage and update social media channels (LinkedIn for the accounting firm; Instagram and Facebook for the salon).
- Develop content calendars tailored to each industry's audience.
- Conduct market research financial trends for Canada and beauty trends for local/online markets.
- Optimize websites for SEO, ensuring visibility in relevant markets.
- Create blog posts, graphics, reels, and promotional materials using Canva or similar tools.
- Run and monitor ad campaigns on Google, Facebook, and Instagram.
- Track and analyse marketing metrics to suggest improvements.
- Collaborate with accountants, stylists, designers, and photographers for campaign materials.
Requirements
- Pursuing or recently completed a degree/diploma in Marketing, Communications, Business Administration, or a related field.
- Basic knowledge of SEO, Google Analytics, and social media tools.
- Strong communication skills in English; cultural awareness of both Canadian and Indian audiences.
- Creativity and adaptability to work in both corporate and lifestyle industries.
- Familiarity with Canva, Adobe Creative Suite, CapCut, or similar tools.
- Photography or video editing skills are a plus.
About Company: We are a growing CA firm having exposure in accounting, income tax, TDS, GST, ROC, litigation, audit, and other statutory compliances.
