We are looking for a Digital Marketing Specialist to join our team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its products or services. The person should be a self-starter, creative, and have a passion for digital marketing.
Responsibilities
Develop and implement digital marketing campaigns across various channels (e.g. SEO, SEM, social media, email, mobile, and display advertising)
Manage and optimize campaigns to achieve set KPIs and ROIs
Analyze and report on the performance of campaigns and recommend changes to improve results
Collaborate with cross-functional teams to develop and execute marketing strategies
Stay up-to-date with the latest trends and best practices in digital marketing
Create and manage content for various digital channels
Assist in the planning and execution of events and trade shows
Monitor and manage the company's online reputation
Skills and Qualifications
Bachelor's degree in marketing, communications, or related field
0-3 years of experience in digital marketing
Proficient in Google Analytics, Google AdWords, and other relevant tools
Experience with social media platforms (e.g. Facebook, Twitter, LinkedIn, Instagram)
Knowledge of SEO, SEM, email marketing, and mobile marketing best practices
Excellent communication and interpersonal skills
Strong analytical and problem-solving skills
Ability to work independently and as part of a team