IPS Instant Provided Services is looking for a skilled and creative Digital Marketing Executive to manage our digital presence and help drive business growth. The core focus of this role is overall digital marketingSEO, ads, PPC, content, social mediawith a strong emphasis on generating quality leads through well-planned digital strategies.
Key Responsibilities:
Digital Marketing & Branding
- Execute and optimize campaigns across Google, Meta & other platforms
- Manage social media content and brand presence
- Perform on-page/off-page SEO, keyword research & audits
Advertising & Lead Generation
- Run and optimize Google Ads, Meta Ads & PPC campaigns
- Create targeted campaigns to generate quality leads
- Improve landing pages, funnels & audience targeting
- Monitor conversions and enhance lead quality/volume
Analytics & Reporting
- Track performance via Analytics, Search Console & Ads Manager
- Prepare reports and recommend improvements
- Coordinate with sales team on lead quality feedback
Requirements
- 13 years of experience in digital marketing
- Strong knowledge of SEO, SEM, PPC, Google Ads & Meta Ads
- Understanding of digital lead generation methods
- Familiarity with Analytics, Search Console, Keyword Planner, Ads Manager
- Basic design skills
- Good communication, creativity & analytical skills
