Key Responsibilities:
- Serve as the primary point of contact for clients using WhatsApp Business solutions.
- Develop strong relationships with clients, understanding their business needs and ensuring they maximize the value of WhatsApp Business offerings.
- Manage onboarding, implementation, and ongoing support for clients.
- Collaborate with internal teams (sales, technical, product) to ensure smooth service delivery.
- Monitor performance metrics and provide insights to improve client engagement and campaign effectiveness.
- Address client queries, troubleshoot issues, and escalate when necessary.
- Keep up with industry trends and updates to provide proactive solutions and recommendations.
- Identify opportunities to upsell or expand services based on client needs.
- Ensure compliance with WhatsApp Business policies and best practices.
Requirements:
- Bachelor's degree in Business, Marketing, Communications, or a related field.
- 2+ years of experience in client service management, account management, or a related role, preferably in SaaS, digital marketing, or messaging solutions.
- Strong understanding of WhatsApp Business API and messaging platforms.
- Excellent communication, interpersonal, and problem-solving skills.
- Ability to manage multiple client relationships and projects simultaneously.
- Data-driven mindset with the ability to analyze performance metrics and derive insights.
- Proficiency in CRM tools, project management software, and Microsoft Office Suite.
- Experience working with cross-functional teams in a fast-paced environment.
Preferred Qualifications:
- Experience in conversational marketing, CPaaS (Communication Platform as a Service), or enterprise messaging solutions.
- Knowledge of automation, chatbots, and customer engagement strategies.
- Familiarity with WhatsApp Business policies and compliance requirements.