Category Manager

Early Applicant

Fresher

Job Description

Key Responsibilities

Develop and implement category strategies to achieve sales and profitability targets.
Conduct market research and analysis to identify emerging trends, competitive landscape, and consumer preferences.
Collaborate with cross-functional teams including design, production, marketing, and sales to develop and launch new products.
Manage product assortment, pricing, and inventory levels to optimize sales and margin performance.
Monitor and analyze sales performance, category metrics, and KPIs to identify areas for improvement and growth opportunities.
Establish strong vendor relationships and negotiate favorable terms to ensure product quality, availability, and cost-effectiveness.
Drive promotional activities, seasonal campaigns, and marketing initiatives to increase brand awareness and drive traffic.
Stay abreast of industry trends, competitor activities, and market developments to inform strategic decision-making.
Lead and mentor a team of category specialists or associates, providing guidance, support, and professional development opportunities.