Business Development Representative

Client Engagement & Outreach

• Partner with sales representatives and cross-functional teams to develop targeted outreach plans and cadence content.

• Create compelling outreach materials by interpreting market data and crafting strong value-based hooks for client communications.

• Build and manage cadences in sales tools, ensuring consistent outreach to new prospects.

• Schedule capability meetings and coordinate with sales reps for smooth handoffs.

• Develop nurture cadences and monitor performance for optimisation.

• Support marketing initiatives by contributing to campaigns and client engagement activities.

Lead Tracking & Market Insights

• Conduct market sizing updates on a half-yearly basis.

• Track new leads and new brand activities through MWP and share insights with the sales team.

SME Client Support (Northstar - Worldpanel SME Partner)

• Perform initial robustness checks on client setup forms before submitting to Operations.

• Raise and manage operations tickets for NS report builds, client domains, and user creation.

• Address coding checks for new products identified in NS setup forms.

• Coordinate with the Operations team on market scope creation and hierarchy alignment for new clients.

• Build new client reports using existing templates and conduct QC checks prior to release.

• Manage permissioning in Salesforce and validate with Operations.

• Support the NS team with setup-related queries, report adjustments, and robustness checks.

Operations Support

• Raise and manage coding tickets for new or existing products.

• Conduct RST coding checks as required.