Job Description
An EdTech associate's job description varies based on the role, but it typically involves supporting business development, sales, customer success, or product management within the education technology sector. Key responsibilities often include assisting with sales pitches and client engagement, managing customer relationships, contributing to product lifecycle development, and helping to analyze market trends to drive growth for educational software and services.
Common responsibilities
Sales and business development:
Supporting the sales team in identifying and engaging potential clients.
Assisting with creating sales presentations and proposals.
Generating and converting leads to drive revenue.
Helping to build and maintain client relationships.
Customer support and success:
Providing customer service and support for educational technology products.
Engaging with student or user communities to foster engagement.
Helping to ensure customer satisfaction and retention.
Product development:
Assisting in the management of the product lifecycle.
Collaborating with cross-functional teams (like product and engineering) to deliver and improve products.
Supporting the analysis of customer needs and market feedback.
Marketing and strategy:
Supporting marketing efforts to promote company offerings.
Analyzing market trends and competitor activities.
Helping to align sales and product strategies with overall business goals.
Common qualifications
Bachelor's degree in a related field like business, marketing, or education.
Experience in sales, business development, or customer-facing roles, with EdTech experience being a plus.
Strong communication, interpersonal, and convincing skills.
Results-oriented and revenue-driven mindset.
Familiarity with data analysis and CRM tools can be beneficial for some roles.
