The Assistant Manager - ABM will support the marketing team in developing and executing brand strategies to enhance market presence and drive sales. This role requires a detail-oriented individual with a passion for marketing and the ability to analyze market trends.
RESPONSIBILITIES
- Assist the Manager in planning and executing marketing strategies for brand awareness and customer engagement.
- Coordinate with various departments to ensure smooth implementation of marketing campaigns.
- Analyze market trends and customer behavior to identify opportunities for growth.
- Prepare reports on campaign performance and provide recommendations for improvement.
- Manage relationships with external vendors and agencies to ensure project timelines are met.
SKILLS AND QUALIFICATIONS
- 4-6 years of experience in brand management or marketing roles.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills to collaborate with cross-functional teams.
- Proficiency in digital marketing tools and software, including Google Analytics and social media platforms.
- Ability to manage multiple projects simultaneously and meet deadlines.