About AiSensy
AiSensy is a WhatsApp-based Marketing & Engagement platform enabling businesses to drive customer engagement, retention, and revenue growth through WhatsApp
.Trusted by over 210,000+ businesses, AiSensy facilitates 800+ crore WhatsApp messages annually between businesses and their customers. The platform powers billions of customer interactions every year and continues to scale rapidly
.Leading brands including Adani Group, Delhi Transport Corporation, Godrej Group, Aditya Birla Hindalco, Wipro, Asian Paints, Vivo, PhysicsWallah, India Today Group, Yakult, Skullcandy, and Cosco trust AiSensy to grow their business through WhatsApp
.Businesses using AiSensy generate 25–80% of their revenue through WhatsApp-powered customer engagement
.AiSensy is a mission-driven, high-growth SaaS startup backed by Marsshot.vc, Bluelotus.vc, and 50+ angel investors
.
About the Ro
leWe are looking for an experienced Associate General Manager – Sales (B2B SaaS) to lead and scale our new business acquisition functio
n.In this role, you will own revenue growth, build and mentor a high-performing sales team, and drive predictable, scalable sales execution across SMB, Mid-Market, and Enterprise segments. You will work closely with the Founders and cross-functional teams to execute AiSensy's go-to-market strategy and accelerate business growt
h.You will lead a team of Business Development Managers, Account Executives, and Sales Managers while creating a high-performance, data-driven sales organization capable of delivering consistent revenue growt
h.This role is ideal for a sales leader with deep experience in B2B SaaS sales, strong leadership capabilities, and a proven track record of consistently exceeding revenue target
s.
Key Responsibilit
iesRevenue Owners
- hipOwn monthly, quarterly, and annual revenue targe
- ts.Drive new customer acquisition across SMB, Mid-Market, and Enterprise segmen
- ts.Build and maintain a predictable, high-quality sales pipeli
- ne.Develop and execute strategies to maximize Annual Recurring Revenue (ARR) grow
- th.Consistently exceed business growth and revenue targe
ts.Sales Leaders
- hipBuild, lead, mentor, and scale a high-performing B2B SaaS sales te
- am.Recruit, onboard, coach, and develop Business Development Managers, Account Executives, and Sales Manage
- rs.Conduct regular pipeline reviews, deal reviews, forecast reviews, and coaching sessio
- ns.Establish sales KPIs and performance metrics while driving accountability across the te
- am.Foster a culture of ownership, collaboration, customer obsession, and continuous improveme
nt.Enterprise & Mid-Market Sa
- lesLead strategic sales engagements with Founders, CXOs, and senior decision-make
- rs.Own complex sales cycles from prospecting and discovery through solutioning, negotiation, and closu
- re.Build long-term relationships with enterprise customers and key stakeholde
- rs.Drive new business across industries including D2C, E-commerce, Education, Healthcare, BFSI, Retail, Real Estate, Travel, and other businesses leveraging WhatsApp for customer engageme
nt.Sales Strategy & Process Excelle
- nceDevelop and execute scalable sales strategies aligned with company growth objectiv
- es.Optimize lead qualification, opportunity management, forecasting, and pipeline management process
- es.Build and implement sales playbooks, SOPs, and best practices to improve team productivi
- ty.Identify bottlenecks across the sales funnel and implement process improvements to improve conversion rat
es.Cross-Functional Collaborat
- ionPartner with Marketing to improve lead generation, campaign effectiveness, and conversion rat
- es.Collaborate with Product and Customer Success teams to communicate customer insights and improve customer outcom
- es.Work closely with Leadership on GTM strategy, pricing, and market expansion initiativ
- es.Ensure seamless customer handover from Sales to Customer Success for successful onboarding and long-term retenti
on.Sales Analytics & Report
- ingMonitor key sales metrics including pipeline coverage, win rate, conversion rate, average deal size, ARR, sales cycle length, and forecast accura
- cy.Drive data-backed decision-making through dashboards, reporting, and sales analyti
- cs.Ensure CRM hygiene and maintain accurate sales forecas
ts.
Required Qualificat
- ionsBachelor's degree in Business, Marketing, Engineering, or a related fi
- eld.MBA is prefer
- red.8–12 years of experience in B2B Sales with at least 3–5 years leading high-performing sales te
- ams.Proven experience selling B2B SaaS, MarTech, CRM, CPaaS, Customer Engagement, Marketing Automation, or Enterprise Software soluti
- ons.Demonstrated success in consistently exceeding revenue and business growth targ
- ets.Experience managing complete enterprise sales cycles from prospecting to clos
- ure.Strong experience engaging with Founders, CXOs, and senior business stakehold
- ers.Excellent leadership, coaching, negotiation, stakeholder management, and communication ski
- lls.Strong analytical mindset with experience in sales forecasting and pipeline managem
ent.
Preferred Qualifica
- tionsExperience scaling sales teams in a high-growth SaaS sta
- rtup.Experience selling subscription-based or Annual Recurring Revenue (ARR) prod
- ucts.Familiarity with WhatsApp Business API, Customer Engagement Platforms, Marketing Automation, CRM, Conversational Commerce, or CPaaS solut
- ions.Hands-on experience with CRM platforms such as HubSpot, Salesforce, Zoho CRM, or sim
- ilar.Strong understanding of consultative selling, value-based selling, and enterprise sales methodolo
gies.
What Success Look
- s LikeConsistently achieve and exceed monthly, quarterly, and annual revenue ta
- rgets.Build and scale a high-performing sales organiz
- ation.Improve pipeline quality, conversion rates, and forecasting acc
- uracy.Successfully acquire enterprise and mid-market customers across key indus
- tries.Drive sustainable ARR growth and improve overall sales product
- ivity.Build strong cross-functional collaboration across Sales, Marketing, Product, and Customer Su
- ccess.Contribute significantly to AiSensy's long-term business growth and market leade
rship.
Why Join A
- iSensyJoin one of India's fastest-growing WhatsApp-first SaaS com
- panies.Work directly with the Founders and senior leadership to shape the company's growth j
- ourney.Lead and scale a high-impact B2B sales organi
- zation.Work with leading enterprise brands across multiple indu
- stries.Competitive fixed salary with attractive performance-based ince
- ntives.ESOP opportunities for high-performing l
- eaders.Fast-paced, ownership-driven culture with accelerated career
growth.