AI Avatar Expert

Company Description RankHawn is India's leading digital marketing company, helping brands grow exponentially by combining the right online platforms with data-driven marketing strategies that users genuinely value. The team focuses on growth-oriented solutions, partnering closely with clients to scale their digital presence and business outcomes. RankHawn emphasizes continuous learning, innovation, and collaboration to stay ahead in a fast-changing digital landscape. Applicants can expect to work in an environment that encourages experimentation, shared success, and long-term professional development.

Role Description This full-time remote AI Avatar Expert role focuses on designing, developing, and optimizing AI-driven avatars for marketing, customer engagement, and brand storytelling. The AI Avatar Expert will work closely with creative, technical, and marketing teams to conceptualize avatar personas, define use cases, and build interactive experiences for diverse digital platforms. Daily responsibilities include scripting avatar dialogues, configuring behavior flows, collaborating with engineers on integration, and refining avatar performance based on user data and feedback. The role also involves maintaining documentation, ensuring brand consistency, and staying up to date with emerging AI, conversational UX, and digital marketing trends to propose new avatar-based solutions.

Qualifications

• 3+ years of experience with conversational AI, virtual assistants, or avatar technologies, including basic familiarity with chatbot frameworks or AI content tools.
• Strong skills in scripting dialogues, storyboarding, and designing character personas for digital experiences.
• Understanding of digital marketing, user engagement strategies, and how AI avatars can support brand communication and customer journeys.
• Ability to interpret data and user feedback to iterate on avatar behavior, tone, and performance.
• Comfort collaborating with cross-functional teams (design, product, engineering, and marketing) in a remote environment.
• Excellent written and verbal communication skills, with attention to detail and consistency in voice and style.
• Knowledge of UX principles, human–computer interaction, or customer experience design is an advantage.
• Bachelor's degree in a relevant field (e.g., Computer Science, Media/Communication, Design, Marketing) or equivalent practical experience.
• Prior experience in a digital agency or SaaS/tech environment is a plus.