{"id":206,"date":"2010-09-10T14:04:41","date_gmt":"2010-09-10T14:04:41","guid":{"rendered":"https:\/\/www.monsterindia.com\/career-advice\/should-you-always-send-a-cover-letter-206\/"},"modified":"2010-09-10T14:04:41","modified_gmt":"2010-09-10T14:04:41","slug":"should-you-always-send-a-cover-letter","status":"publish","type":"post","link":"https:\/\/www.foundit.in\/career-advice\/should-you-always-send-a-cover-letter\/","title":{"rendered":"Should You Always Send a Cover Letter?"},"content":{"rendered":"<p><div class=\"byline\"><font face=\"Arial\"><font size=\"2\"><font size=\"1\"><span>By <\/span><span id=\"ctl00_ctl00_ctl00_ctl00_body_body_wacCenterStage_wacCenterStage_lblWriterByline\">Kim Isaacs, Monster Resume Expert<\/span><\/font> <\/font><\/font><br>\n<p><\/p><\/div><span class=\"body\" id=\"ctl00_ctl00_ctl00_ctl00_body_body_wacCenterStage_wacCenterStage_lblBody\"><font face=\"Arial\" size=\"2\">&#65279;You found an exciting new job posting and are getting ready to submit your resume, but what about a cover letter? Is it always necessary to spend time writing a cover letter, or are there times you can get away without one? We checked in with a panel of career experts to find out.<br><br><strong>Pro: A Cover Letter Can Set You Apart<\/strong><br><br>&ldquo;Skip the cover letter, and you miss out on an opportunity to sell yourself,&rdquo; says Evelyn Salvador, author of <em><font color=\"#7b4f90\">Step-by-Step Cover Letters: Build a Cover Letter in 10 Easy Steps Using Personal Branding<\/font><\/em>&nbsp;and principal of Creative Image Builders, a resume-development and career-coaching firm in Coram, New York.<br><br>Sending a cover letter along with a resume helps job seekers <\/font><font face=\"Arial\" color=\"#7b4f90\" size=\"2\">build their brand<\/font><font face=\"Arial\" size=\"2\">, the same way an advertising company promotes a product&rsquo;s brand. &ldquo;A well-defined brand wins interviews, maximizes salary potential and puts job seekers in the top 2 percent of candidates considered for positions,&rdquo; Salvador says.<br><br>Think of your cover letter as another tool in your job search arsenal, says Betty Corrado, owner of career-coaching and resume-writing firm Career Authenticity in Cos Cob, Connecticut. &ldquo;The cover letter is a key part of your marketing package,&rdquo; she says. &ldquo;Use it as an opportunity to convey your brand and value proposition.&rdquo; <br><br><strong>Pro: Cover Letters Let You Reveal Your Personality and Build Rapport<\/strong><br><br>A resume tends to be fact-based and somewhat formal, but a cover letter can be infused with personality. &ldquo;Don&rsquo;t be afraid to inject personal notes about interests or philosophies that may help employers determine if you will fit into their culture,&rdquo; says Roleta Fowler Vasquez, professional resume writer and owner of Wordbusters in Fillmore, California. To increase the &ldquo;wow&rdquo; factor of their cover letters, she encourages applicants to add a few standout accomplishments that don&rsquo;t appear on the resume.<br><br>Laila Atallah, a Seattle career counselor and owner of Career Counseling with a Twist, agrees that a cover letter can be more revealing than a resume. &ldquo;The best cover letters are infused with energy, personality and details about the applicant&rsquo;s skills and achievements,&rdquo; she says. &ldquo;I get a sense of the person and what they&rsquo;ve accomplished, and it&rsquo;s easier for me to picture them in their next job.&rdquo;<br><br>Job seekers often make the mistake of sending a resume without a cover letter, says Ann Baehr, president of Best Resumes of New York in East Islip, New York. &ldquo;This is a missed opportunity to establish rapport with employers and provide a sense of who they are beyond their work experience,&rdquo; she says.<br><br>Thinking about skipping the cover letter when applying for an internal position? Don&rsquo;t. Use the cover letter to show how well you understand your employer&rsquo;s mission and remind management of how much you have already accomplished. Include a cover letter even if a colleague is submitting your resume for you. The letter is a chance to introduce yourself and mention your contact as a reminder that you are a referral.<br><br><strong>Pro: A Cover Letter Lets You Tell a Story<\/strong><br><br>The cover letter can include information that would be out of place on the resume. &ldquo;Job seekers can include the name of a mutual contact or referral, state how they would benefit the employer if hired and explain tricky situations such as <\/font><a href=\"http:\/\/career-advice.monster.com\/resumes-cover-letters\/resume-writing-tips\/change-careers-transferable-skills\/article.aspx\" target=\"\" rel=\"noopener\"><font face=\"Arial\" color=\"#7b4f90\" size=\"2\">changing careers<\/font><\/a><font face=\"Arial\" size=\"2\">, <\/font><a href=\"http:\/\/career-advice.monster.com\/resumes-cover-letters\/resume-writing-tips\/rev-up-your-resume-relocate\/article.aspx\" target=\"\" rel=\"noopener\"><font face=\"Arial\" color=\"#7b4f90\" size=\"2\">relocating<\/font><\/a><font face=\"Arial\" size=\"2\">, <\/font><a href=\"http:\/\/career-advice.monster.com\/job-search\/career-tips-by-nicole-williams\/going-back-to-work\/article.aspx\" target=\"\" rel=\"noopener\"><font face=\"Arial\" color=\"#7b4f90\" size=\"2\">returning to the workforce<\/font><\/a><font face=\"Arial\" size=\"2\"> and so on,&rdquo; Baehr says.<br><br>Atallah encourages job seekers to learn about the <\/font><a href=\"http:\/\/career-advice.monster.com\/resumes-cover-letters\/cover-letter-tips\/customize-cover-letter-to-the-ad\/article.aspx\" target=\"\" rel=\"noopener\"><font face=\"Arial\" color=\"#7b4f90\" size=\"2\">requirements of the job opening<\/font><\/a><font face=\"Arial\" size=\"2\">&nbsp;and use the cover letter to express how and why they are uniquely qualified. &ldquo;Use your cover letter to tell a story,&rdquo; she says. &ldquo;Studies show that stories are memorable and engaging, and cover letters are a perfect vehicle for expressing your successes in a more storylike format.&rdquo;<br><br><strong>When Not to Send a Cover Letter<\/strong><br><br>Given all the reasons to send a cover letter, is it ever a good idea not to? &ldquo;If the application instructions expressly say not to include a cover letter, or if an online application offers no opportunity, then you can forego the cover letter in these cases,&rdquo; Atallah says.<br><br>Vasquez agrees that you should not send a cover letter when the employer specifically says not to. &ldquo;This may be a test of your ability to follow directions,&rdquo; she says.<br><br>What if you think the cover letter won&rsquo;t be read? Corrado says that while some hiring managers say they don&rsquo;t read cover letters, those who do may dismiss your application if you don&rsquo;t send one. &ldquo;Why take this chance when you need every possible advantage in this job market?&rdquo; she asks.<br><br>While writing cover letters is time-consuming, the consensus is that the effort could give you an edge and help you land more interviews.<\/font><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Kim Isaacs, Monster Resume Expert &#65279;You found an exciting new job posting and are getting ready to submit your resume, but what about a cover letter? Is it always necessary to spend time writing a cover letter, or are there times you can get away without one? We checked in with a panel of &hellip; <a href=\"https:\/\/www.foundit.in\/career-advice\/should-you-always-send-a-cover-letter\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Should You Always Send a Cover Letter?<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-206","post","type-post","status-publish","format-standard","hentry","category-resume-cover-letters"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/posts\/206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/comments?post=206"}],"version-history":[{"count":0,"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/posts\/206\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/media?parent=206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/categories?post=206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.foundit.in\/career-advice\/wp-json\/wp\/v2\/tags?post=206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}